As a hotelier, you probably have a to-do list as long as it gets. You focus on many different areas and tasks; one of the most important is the guest experience.
As you know, it’s difficult to read our guests’ minds and find out precisely what they like or dislike about their experience.
What if I told you that we do exactly that? Blaze not only means to burn fiercely or brightly, but it’s also the name we gave to our business. We understand how big customer and guest reviews impact your business, so we created a tool that could get us even more valuable information than your standard reviews system.
Blaze is an AI-based discovery tool that provides data analytics insights and statistics into previous guests' experiences by analyzing thousands of reviews from major booking sites. It saves hotel teams and potential guests the hassle of sifting through endless reviews and websites.
We get real insights into thousands of hotel reviews in under 1 second.
So yes, we are technically the magic wand you didn’t know you needed.
What can Blaze do for your business?
It can prevent revenue loss. Hotels usually charge a 15%- 30% fee for every booking not made through their website.
It can ensure you aren’t missing out on gold data from your business. Blaze dives deep into guest reviews across all platforms to get to the bottom of them and discover where there’s room for improvement or recognition.
Implementing Blaze on your website can increase your traffic. Potential customers will be driven directly to your site instead of jumping to different platforms to compare reviews.
Our solution is alternative and innovative compared to our competitors because we conduct deeper analyses and obtain specific information instead of generic data.
At Blaze, we turn many online reviews into clear, actionable insights. Using AI technology, we discover particular insights by crossing different types and categories of aspects to:
Increase direct bookings
Attract more guests
Improve guest experience
Improve marketing strategy
Increase overall revenue
How Does It Work?
Step 1: We collect thousands of reviews from major booking sites.
Step 2: Using sentiment and trends analysis models, we identify, analyze, and group similar trends for trip type, category, aspect, and season.
Step 4: We can display insights and analytics at Blaze dashboard and the hotel's website.
Step 5: Finally, we use insights for data marketing and guest experience improvement.
Turn Your Data Into More Than Sales.
Ultimately, as hoteliers and business people, we aim to convert our data into sales and profit. However, this should also strengthen our teams and departments so that we can provide an even better guest experience.
Knowing what guests think allows us, as managers or hotel owners, to recognize efforts when needed, encourage our team members to keep performing as they are, and even strive to improve.
Blaze can tell you the name of an employee who impacted a guest or if the carpet at the front desk had a stain that needed to be fixed. It can also tell you what guests think about the food and pool tiles, whether they enjoyed their stay, and if there’s anything specific you can do to improve their experience and your team’s performance. It can also pinpoint exactly what details are going wrong and catch them as early as possible.
The possibilities are endless when it comes to " stepping into your guest’s mind” while using Blaze. It’s the opportunity to dive deeper into online reviews and use all the information that results in your favor.
Like a magic wand, it will turn your business’ data into more than sales.
